Rudi Tartaglia has worked in the areas of marketing and strategic management since 1998, and has worked specifically as a business consultant since 2011.
He has experience across a diverse range of industries such as retail, franchise, e-commerce, financial services, mining, publishing, law, biotech, and health insurance, just to name a few.
Rudi’s company, Tartaglia Marketing, was launched in 2006 to provide a range of services including business planning and strategic marketing. Since this time, Rudi has worked on a variety of projects, including QLD Rail’s ‘RailSmart’ initiative, MasterCard’s Rewards program, and has also provided strategic planning to Biotech companies through the DEEDI “Job Assist” program. Recently, Rudi also consulted on digital marketing & automation to over 120 clients through the Federal Government ‘Digital Enterprise Solutions’ program.
Rudi’s agency mentors businesses in the areas of corporate strategy, marketing & brand strategy, online and offline marketing management, web development, as well as Customer Relationship Management (CRM) and database implementation and management.
Rudi is also an author, recently writing a book called The PEND Principle, which is based on a four part strategic marketing process he developed around gaining competitor advantage. Rudi has also been previously asked to comment in the media about marketing trends in Australia.
Rudi holds a range of formal business qualifications including a Master’s Degree in Political Marketing, Six Sigma Certification (Green Belt),Diploma in Social Media Marketing,Diploma in Business, Diploma in Management, Diploma in Marketing, Advance Diploma in Project Management, Diploma in Finance, and is also a nationally accredited business trainer.